Residential Expansion
Costar’s Homes.com disrupts Zillow and gains meaningful market share with agent-friendly model.
An overview of the main reasons to invest and the key risks involved.
Costar’s Homes.com disrupts Zillow and gains meaningful market share with agent-friendly model.
96% subscription revenue provides stability, with room for pricing increases.
CoStar continues to lead in commercial real estate with high retention and pricing power.
Potential antitrust or data privacy issues could impact business operations.
Competition from alternative data providers and niche players could erode margins.
Economic downturns could lead to slower real estate activity and cancellations.
CoStar Group (NASDAQ: CSGP) is a global leader in commercial real estate information, analytics, and online marketplaces. Its ecosystem includes CoStar, LoopNet, Homes.com, Apartments.com, and Ten-X, offering property intelligence, marketing solutions, and transaction platforms for investors, brokers, lenders, and property owners. With a $300 trillion global real estate market as its playground, CoStar has built a proprietary database over 39 years, leveraging $5 billion in research and technology investments to maintain its industry dominance.
The investment case for CoStar Group is driven by its highly recurring subscription model (96% of revenue), a strong track record of double-digit growth, and strategic expansion into the residential sector. With Homes.com now the second-largest residential marketplace in the U.S., and growing international ambitions, CoStar is positioned to capitalize on increasing digitalization and data-driven decision-making in real estate. The company’s continued acquisitions, AI integration, and expansion into untapped markets make it a compelling long-term investment.
Overview of buy and sell case of the business.
Key pieces of information about the business that you need to know about.
CoStar is the undisputed leader in commercial real estate data and analytics, with a proprietary database covering over 7 million commercial properties. It serves top-tier institutional investors, brokers, and property owners, embedding itself as the industry’s must-have intelligence platform. With 94% renewal rates for clients with over five years of tenure, CoStar’s subscription revenue stream is highly resilient, even in economic downturns.
While Zillow dominates online real estate, CoStar’s Homes.com has rapidly emerged as the #2 U.S. residential real estate marketplace, reaching 110 million unique visitors per month. Unlike Zillow’s "pay-to-play" lead model, Homes.com's "Your Listing, Your Lead" approach empowers listing agents, a differentiation that could drive significant adoption among real estate professionals. CoStar is making a $1 billion+ investment in residential, signaling its commitment to becoming a true multi-sector real estate giant.
CoStar benefits from a highly profitable SaaS-like model, with 80% gross margins and double-digit revenue growth for 55 consecutive quarters. Despite aggressive investments in marketing and expansion, CoStar has continued to expand EBITDA margins, demonstrating financial discipline alongside growth. Its robust balance sheet, $4.7 billion in cash, and minimal debt provides flexibility for strategic acquisitions.
The key events that could drive investment opportunities and shift markets.
Residential Expansion
Homes.com has already reached 148m unique visitors but the company is yet to monetise the platform fully. The residential strategy is currently in growth mode and investors still have monetisation to look forward to. For context, the residential opportunity is $15B, representing a massive growth opportunity. The launch of Homes.com’s paid subscription model will be a key test for its ability to challenge Zillow.
CoStar France Expansion
International growth in key European markets, particularly the upcoming launch of CoStar France.
AI & Digital Twin Integration
The Matterport acquisition will allow CoStar to enhance AI-powered property visualization, improving its value proposition.
M&A
CoStar has a track record of successful acquisitions. The residential initiative will likely occupy management's attention for the coming years but who knows what they are likely to do next. The company maintains a large cash balance of $4.9B, providing the flexibility to acquire opportunistically
Key pieces of information about the business risks that you need to know about.
Real estate markets are cyclical and sensitive to interest rates, economic downturns, and market sentiment. A prolonged downturn in commercial or residential real estate could impact advertising spending, transaction volumes, and overall demand for CoStar’s services.
CoStar is betting big on Home.com to challenge Zillow’s dominance, but monetizing the platform and attracting paid subscribers will be a challenge. While the agent-friendly model is gaining traction, it remains to be seen if it can scale into a billion-dollar revenue business.
CoStar’s aggressive expansion and acquisitions could attract regulatory scrutiny, particularly in data privacy and potential antitrust concerns. Competitors or policymakers may challenge its growing influence in commercial real estate data and online marketplaces.
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Access the most recent investor updates published by the company.
Homes.com Network Solidifies its Position as the Number Two Residential Real Estate Marketplace in the United States ; Board Approves Stock Repurchase Program ARLINGTON, Va. --(BUSINESS WIRE)--Feb. 18, 2025-- CoStar Group, Inc. (NASDAQ: CSGP), a leading provider of online real estate marketplaces,
A curated collection of third-party content relevant to the company and sector to help inform your investment decision.
In the first article in the CoStar Threat series, I outlined the ongoing battle over agent commissions and the impact they would have on the property technology landscape. The second article explained why CoStar considered acquiring Realtor.
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Here are the questions that professional investors are asking before making an investment decision.
CoStar’s "Your Listing, Your Lead" model is more agent-friendly than Zillow’s, but Zillow has a well-established consumer brand and significant network effects. Investors are watching closely to see if Homes.com can convert traffic into paying customers.
With a 96% subscription revenue model, CoStar is more resilient than transaction-based companies. However, macroeconomic downturns still impact growth, and interest rate fluctuations could affect demand for its services.
CoStar has delivered 55 consecutive quarters of double-digit growth, but can this continue? The success of Homes.com, international expansion, and AI-driven enhancements will be key growth drivers.
The Matterport acquisition positions CoStar at the forefront of AI-powered real estate visualization. Investors are questioning whether this can be monetized effectively in commercial and residential markets.
Investors are wary of new competitors leveraging AI and alternative data sources. Additionally, regulatory scrutiny and potential antitrust actions could limit CoStar’s ability to scale further
NASDAQ:CSGP
$81.69
$34.00b
290.5
2m
Pricing delayed 15 mins. Jul 1, 2025 2:00 PM
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